About Us:
As a Mid-level Demand Generator at Kenility, you’ll join a tight-knit family of creative developers, engineers, and designers who strive to develop and deliver the highest quality products into the market.
Technical Requirements:
- Bachelor’s degree in Business Administration, Marketing, or a related field.
- Previous experience in a similar demand generation role, ideally within the software development or tech industry.
- Strong knowledge of lead generation strategies and techniques.
- Analytical skills to interpret data and optimize demand generation strategies.
- Excellent verbal and written communication skills in both Spanish and English.
- Ability to work independently and collaboratively in a dynamic environment.
- Familiarity with B2B digital marketing and CRM tools such as Apollo, Walaaxy, Snov.io, Mailchimp, or similar platforms.
- Goal-oriented mindset with the ability to perform well under pressure and meet deadlines.
- Experience managing advertising campaigns on LinkedIn Ads, Meta Ads, and Google Ads (desirable).
- Knowledge of Google Analytics and Google Tag Manager (desirable).
- Minimum Upper Intermediate English (B2) or Proficient (C1).
Tasks and Responsibilities:
- Research and analyze target markets to uncover new demand generation opportunities.
- Develop and implement effective strategies to attract qualified leads and convert them into sales opportunities.
- Collaborate closely with the BizDev team to coordinate campaigns and achieve shared goals.
- Produce compelling content including emails, presentations, blog posts, and marketing materials to drive lead generation.
- Leverage digital marketing tools and lead generation channels—such as SEO, SEM, social media, and email marketing—to optimize campaign performance.
- Monitor key performance indicators (KPIs) to assess campaign success and make necessary adjustments.
- Maintain an up-to-date database of potential clients, follow-ups, and outreach activities.
Soft Skills:
- Responsibility
- Proactivity
- Flexibility
- Great communication skills
